Director Apm Market Access Europe H/F - Becton Dickinson

Nous sommes ceux qui donnent un sens aux possibilités

BD est l'une des plus grandes entreprises mondiales de technologies médicales. Faire progresser le monde de la santé™ est notre raison d'être, et ce n'est pas une mince affaire. Cela mobilise l'imagination et la passion de chacun d'entre nous - de la conception et à l'ingénierie, jusqu'à la fabrication et à la commercialisation de nos milliards de produits MedTech chaque année - pour envisager l'impossible et trouver des solutions innovantes qui transforment les rêves en réalité.

Job Description

Role Overview

As a seasoned Market Access leader for the Advanced Patient Monitoring (APM) business within Europe, this role plays an important part in enabling sustainable patient access, competitive reimbursement outcomes as well as policy implementation, and commercial success across the region.

Guided by BD Excellence principles and the imperatives to compete, innovate, and deliver, the Director is accountable for translating strategy into execution, ensuring that market access activities are disciplined, evidence based, measurable, and closely aligned with APM regional and global priorities.

Main responsibilities

Reporting to the Vice President Public Affairs EMEA and working in close partnership with the APM Senior Director for Global Market Access, the Director is responsible for the following:

Strategy, Competition & Value (Compete)

Guide the development of robust, winning market access and payer value strategies for the APM portfolio, grounded in clear problem definition, payer insight, and competitive understanding.

• Conduct and oversee payer and pricing research, market access landscaping, and opportunity assessments to inform prioritization and investment decisions.
• Identify commercial and access barriers early and proactively drive risk mitigation strategies that protect and enhance APM adoption.
• Identify common payer and HTA requirements across priority European markets and translate them into scalable regional evidence, value and access strategies.
• Shape reimbursement and payment policy positions, leveraging BD advocacy priorities and engagement with trade associations and medical societies.
• Proactively identify and evaluate new reimbursement, coding, coverage and funding opportunities that can expand access to APM technologies.
• Depending on location, advise on Market Access strategy development in France or Italy across other Business Units within the BD Connected Care segment and with local colleagues

Innovation & Evidence (Innovate)

Partner closely with Medical Affairs, HEOR, Marketing, Regulatory, and Commercial teams to define differentiated APM value propositions and translate clinical and economic evidence into compelling payer narratives.

• Act as a key partner to evidence generation functions, helping shape data strategies that address payer, HTA, and policy requirements for APM technologies.
• Support the development of innovative access pathways, including coding, coverage, reimbursement, and alternative payment mechanisms, evaluating their commercial impact and scalability.
• Drive continuous improvement in market access tools and methodologies in line with BD Excellence standards.

Execution & Results (Deliver)

Guide and support country affiliates in the tactical execution of regional market access strategies, including HTA submissions, institutional access initiatives, and payer engagements.

• Engage externally with payers, policymakers, and relevant experts at national, regional, and local levels to advance APM access objectives.
• Facilitate payer negotiations, including technical HTArelated discussions, ensuring consistency, credibility, and alignment with regional strategy.
• Develop and deploy highquality regional market access tools (e.g. value dossiers, payer presentations, VAC Packages) to enable effective local execution.
• Maintain an active presence at relevant industry forums and medical society meetings to monitor trends and strengthen BD's APM access positioning.
• Represent APM in relevant trade associations and coordinate association engagement and advocacy priorities with regional Public Affairs, business and country stakeholders.
• Develop and maintain relationships with relevant clinical, economic and policy experts and key opinion leaders to support APM access objectives.

Product & System Expertise

Build and maintain deep expertise in BD APM products, their clinical use cases, outcomes, and economic value drivers.

• Develop and sustain a strong understanding of payer systems, HTA frameworks, and reimbursement dynamics across Europe, with particular focus on key EU markets.
• Monitor and interpret relevant healthcare policy, reimbursement and funding developments, translating changes into clear implications and recommended actions for APM and country teams.
• Participate as a member of the APM European Business Unit Leadership Team, bringing market access, reimbursement and healthcare policy perspectives into regional business decisions.
  

Main requirements

The role requires the ability to compete by shaping favorable reimbursement and funding environments, innovate by advancing differentiated value propositions and access pathways for APM technologies, and deliver by driving consistent, high quality execution across countries and affiliates.

A core expectation of the role is the development and maintenance of deep knowledge and understanding of APM products, including their clinical application, economic value, competitive positioning, and evidence requirements. This product mastery is essential to engage with internal stakeholders as well as to support local strategies to credibly engage payers, policymakers, clinicians, and to ensure market access strategies are tightly connected to real world APM adoption and outcomes.

Depending on location, the role is expected to maintain a deep knowledge of the French or Italian Market Access landscape and function as a collaborative partner for regional and local colleagues in this regard.

Why Join Us?

Pour donner du sens aux possibilités qui s'offrent à nous, nous avons besoin de personnes capables d'adopter une vision d'ensemble et de comprendre l'histoire humaine qui soustend chacune de nos actions. Nous accueillons des personnes dotées d'imagination et d'une réelle motivation pour nous aider à réinventer l'avenir des soins de santé. Chez BD, vous découvrirez une culture propice à l'apprentissage, au développement et à l'épanouissement.

Nous croyons que lorsque les personnes se rencontrent en présentiel, nous apprenons plus vite, collaborons plus profondément et construisons une culture plus forte. Rejoignez-nous et profitez d'un environnement où la collaboration en face à face soutient votre apprentissage, votre développement et votre réussite.

Pour en savoir plus sur BD, visitez.

Becton, Dickinson and Company est un employeur garantissant l'égalité des chances. Nous évaluons les candidats sans tenir compte de la race, de la couleur, de la religion, de l'âge, du sexe, des convictions, de l'origine nationale, de l'ascendance, du statut de citoyen, de la situation matrimoniale ou d'union civile, du statut familial, de l'orientation sexuelle ou affective, de l'identité ou expression de genre, des caractéristiques génétiques, du handicap, de l'éligibilité militaire ou du statut d'ancien combattant, ainsi que d'autres caractéristiques protégées par la loi.

Required Skills

Optional Skills

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Primary Work Location

FRA Grenoble

Additional Locations

ITA Milano - Via Enrico Cialdini

Work Shift

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Des fourchettes de salaires ou de taux horaires offertes à un candidat retenu sont déterminées à la base de son expérience, son éducation et ses compétences, ainsi que par les lois du travail et les exigences de la Convention Collective (CBA) applicables au lieu de travail.

Informations sur la fourchette salariale

€111,500.00 - €178,400.00 EUR Annuelle